WhenDana Whiteand the Fertitta brothersacquired the UFC in 2001, the promotion was in a bad place. Losing money, still banned in many states including New York, it was considered a violent, barbaric sport. How it was looked at by the public was encapsulated by one of fo...
In a television interview, Fertitta said the majority of UFC would be owned by William Morris Endeavor-International Management Group (WME-IMG). WME-IMG reportedly outbid other companies with a $4 billion offer to Zuffa. The Fertitta brothers would become minority owners, while Dana White ...
Buffer:Dana is a maverick. Dana is incredible to work with. He is, we would not be where we are today without Dana, and of course, the Fertitta brothers’ guidance and everything they’ve done for us. But the beautiful thing about Dana is...
"It's been exciting to watch the organization's incredible growth over the last decade under the leadership of the Fertitta brothers, Dana White and their dedicated team. We're now committed to pursuing new opportunities for UFC and its talented athletes to ensure the sport's continued growth ...
"Here's the thing -- as you know you can't own an NFL team if you're involved with casinos. So if they were really making a serious move at the Raiders, they'd be selling Station Casinos not the UFC," White said about his partners the Fertitta brothers when speaking toJim Romeon...